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Advertising on the Siouxland Families Blog

I offer sponsored blog posts, social media reels, UGC, book reviews, and custom options to reach parents and families in Siouxland and beyond

a tie dye background and the post title


The Siouxland Families Blog is all about connecting Sioux City area families to local fun. From my experience as a local mom of four kids and from writing and sharing this site, I’ve learned a lot about what parents, especially parents in Siouxland and the Midwest, are looking for (and where to find them!) I now have over 10,000 members in my Siouxland Family Friendly Events Facebook group as a result, which I think is a great resource for parents and for brands trying to reach them!

My favorite way to help you reach parents

One of my favorite options for helping businesses and destinations reach families is a standalone blog post paired with a "mom POV" social media reel like this one I did with Baby Shark's Big Broadwave Tour and the Sioux City Orpheum. This seems to be a great combination of shortform and longform content to reach your ideal customers in the ways they like consuming content.

UGC 

I love creating UGC or "user generated content", such as unboxing videos, photos or videos of a product being used in my home, or a written or video testimonial sharing my honest opinions of a product.

I will never recommend a product that I have not personally tried, but I am open to "gifted" collabs in which I exchange my services as a reviewer and content creator for a sample item or items, and I accept paid UGC deals as well. My favorite products to try are things that help me make great memories with my family, and that can take a wide variety of forms.

As an example, please head to Instagram to check out this reel I created in partnership with McDonald's of Siouxland or check out my Cohley portfolio.


A few brands I've worked with for UGC include:
  • Apron Maven
  • Culturelle
  • Dole
  • Hisense
  • Lume
  • McDonald's
  • Playhouse MD
  • Shop Iowa
  • Sierra
  • zak!
I'd love to add you to that list next!

Book Reviews

I love reviewing books, especially books by authors or illustrators from Siouxland or other parts of the Midwest. I usually create a standalone blog post for each book I review, and I often create book review reels on Instagram as well like this one for On Common Ground.  I'll consider any book, but I especially enjoy:
  • children's picture books by Midwest authors
  • cookbooks with Midwest flavor
  • travel books focused on Midwest destinations
  • history books taking place in the Midwest
I do not review books that are written or illustrated by generative AI at this time

More options

To discuss one of these ideas or additional advertising options on my blog, Facebook or Instagram feeds, or Facebook group, please send me an e-mail at SiouxlandFamiliesBlog@gmail.com and I will work with you to find options that work for you. If you are looking for other options, I am also happy to recommend my favorite local ad agency that is experienced in both traditional and digital advertising.

I love to see local businesses and entrepreneurs thrive, and I love to connect local families to what they’re looking for. If that sounds like what you’re looking for too, don’t hesitate to contact me!

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